Marketing Automation has a focus on lead generation with targeted marketing programs to drive awareness and interest in a company's products and/or services and nurture leads from first interest through to sale. Commonly used in business-to-business(B2B), business-to-government(B2G), or longer sales cycle business-to-consumer(B2C) sales cycles, Marketing Automation involves multiple areas of marketing and is really the marriage of email marketing technology coupled with a structured sales process as delineated by a CRM program.
MarketNet Services, LLC Lead management software for the complex channel sale. Dealer leads, lead nurturing, lead generation and more. We help you close more sales and prove ROI for every marketing campaign.
(616) 847-7992 jennifer@marketnetservices.com
Marketo Built by marketers, for marketers. Marketo combines everything you need to manage demand generation campaigns and generate quality sales leads – including email marketing, lead nurturing and lead scoring – with analytics to measure marketing ROI and forecast marketing’s impact on revenue.
Eloqua Build and manage your database, efficiently execute campaigns, score and route leads to sales and measure marketing's impact on your business - all in a single platform.
Pardot Pardot Marketing Automation is an on-demand solution that can show your sales team exactly where to spend its time in order to maximize ROI. Advanced micro-level web analytics allows Pardot to capture all relevant prospect activities, both on and off your site, and help you determine who is showing the most buying signals.
Are you sure you need a CRM solution? Try Leads360's Lead Tracking Software to distribute, track, analyze & convert sales leads.
Leads360.com
1-888-508-4462
